business plan decoration and event planning
EXECUTIVE SUMMARY: Sparkling Events is an all-round event planning company, that will be based in Nigeria. We will be handling all aspect of event planning such as wedding planning, (business plan decoration and event planning) children’s party, Engagement party, End of the party, Cooperate Events. thenigeriafm.com
We are aware that to run an all-round event planning outfit can be demanding which is why we are all well trained & equipped to perform an excellent job.
We will offer a standard &professional event planning services to all our individual client and cooperate client at Local, State and National level
We will ensure that we work hard to meet and surpass our client’s expectation
At Sparkling Events our client’s best interest would always come first and everything at a best standard by meeting our client needs precisely and completely
Our plan is to be the leading brand in Nigeria
BUSINESS FACT AND OWNERSHIP
AIM & OBJECTIVES
Our Aims & Objectives at Sparkling Event is Develop Standard Business model, that will help to build our client and also see a rise in revenue. Satisfying our clients to a good standard, make our name known to all state of the country especially in Port Harcourt
At Sparkling Event our mission is to provide the finest event service that exceed our client’s satisfaction. Our activities in all the sectors of event planning will be tailored to clients needs. To be build in our capacity to deliver the best of our services.
OUR KEY TO SUCCESS
Our key to success has already been achieved to include the provision incomparable event services to respected clients through the availability of diverse and attractive events including creating event that is mind blowing and delightful at our first. In addition to making event successful
We also offer a unique treatment; we also have the latest equipment and product around the world. We would also provide a capacity of 200 to 300 guest.
This is sole proprietorship owned and manage by MISS NWOSU LINDA EMMANUELLA and would enlisting the services of professional hands in managing your events.
MARKET & OPPORTUNITY
OUR PRODUCT & SERVICES
Sparkling Event is offering varieties of services within the scope of events and entertainment
Services Rendered by Us
Outdoor party (Burial)
Children’s party and Birthday parties
Sparkling Event will serve small to medium size business & individual clients but does not in any way stop us from growing to be able to compete with the leading event planning companies
Our target market cuts across people of different class and people from all walls of life local & nationwide.
Below are the list of person and organizations that we offer our services
- Potential couples
- Cooperate organization
- Household / Families
- Political parties (Politicians)
Sparkling event are quite aware that to be highly competitive in event planning meaning that we should be able to deliver a competent service, also giving our clients a remarkable event and meeting to their expectation of both participant & Organizers.
Sparkling Event might be a new entrant into event planning world, but the management are seen and considered as Gurus.
PUBLICITY & ADVERT
With several other business offering similar Event planning is a continuous state of development with critical observation of the trend in the event planning world reveals that the past few years have seen the rise of social media & New technology tools
As a matter of fact, social media has now become one of the important tool to Event planner, we also intend using billboards, Radio & TV station, the printing &distribution of fliers and Banners. We will also create up an App & Website that will advertise our services and make it easy to access for our clients.
SUSTAINABILITY & EXPANSION STRATEGY
It is easy for business to survive when they have steady flow of business deal and customers patronizing. Our plan is to deliver an excellent event planning services and also employ competent employee and expanding scope beyond Nigeria. As well as becoming a household name.
Within our first year of commencing business, we intend to start with incrediblylow-price services and bonus that will attract both New& Old.
Sparkling Event will keep our fee below the average market rate for all of our clients by keeping and also collecting payment in advance. In addition, we will offer special discount rate to start up.
At Sparkling Event our payment policy will be all inclusive because we are quite aware that different people prefer different payment options as it suit them. Here is the payment option that we make available to our clients.
- Payments by Bank transfer
- Payment by POS
- Payment by cheque
And in any other payment option our esteemed clients choose.
ANIKPELUM, LILAN CHIOMA
Welcome to the future of event planning, Blueseal events. The event planning specialist brings to the country, Nigeria a new breath of air in the event planning market by combining old fashioned values, going extra mile and using cutting edge event planning software. Blueseal events will lead the market providing the same excellent, quality results always.
Blue seal Events is an equal opportunity business making its expertise and its products available to help its customers plan their own events. Party pack (Complete kits for their events) make hosting a party a snap, right down to the refreshment.
Blueseal Events has plan of growing to spread nationwide within a year of operations. This will be powered by service excellence as the total satisfaction of our clients will be our major goal. Blue seal events aim to be the number one resource for any event.
BUSINESS FACT AND OWNERSHIP
This is a sole proprietorship owned and managed by MISS CHIOMA LILIAN ANIKEPLUM and will be recruiting the services of professional hand in achieving the vision and mission of Blue seal events. All aspect of this business will be documented to ensure that clients can count on the same excellent result every time, it is these document that will become the basis of ownership
- AIM AND OBJECTIVES:
Blueseal Events is a small business aimed at the big time. In order to reach its lofty goals. Blue seal Event must focus on the mission behind the vision. It will take all the employee, owners, founders and vendors daily living the vision that blue seal event represents the vision manifest itself in three ways:
- Be one of the top three events planning specialist in the country Nigeria and nation wide
- Justly compensate the employee, owners of Blue seal Events
- Produce the same quality and excellent result everytime at affordable prices.
- MISSION STATEMENT:
In an ever changing fast paced world, success is determined by good choices for lasting effects, communication.
Blue seal events striveto be the best choice of client by helping them to ease their event planning burden. Through consistent, predictable, professionalism. Blue seal event will ensure worry and hassle-free event at a reasonable price. But not all ourclients will be external, we have internal clients to serve too. Blue seal events will strive to provide the same professional environment to its contractors and vendors, justly compensating them to their services. It is also a priority to make a comfortable living wage for its owners, full staff and their families. Keeping in tune with the needs of the market, utilizing the latest technology and trends, all while ensuring the clients receive the individual attention they deserve, it is vision and daily mission of Blue seal Events;
- OUR KEY TO SUCCESS
Our key to success includes the commitment to quality by every person who is part of the team. Each of us will be responsible to push ourselves to high level of professionalism. Also, our key of success includes
- Marketing: marketing will be the first strength to our success and a huge competitive edge.
- Professionalism: which includes everything from maintaining confidentiality to hire the very best.
- Individual Attention: each client’s experience will be tailored to his or her preference
- Unique Treatments: we have the latest techniques with the best product and connections from around the world.
MARKETING AND OPPORTUNITY
- PRODUCT AND SERVICES:
Although, Blue seal Events is primarily a services business we also offer products to aid our customers in planning the events themselves.
- Party pack: the party pack is a complex kit for any party, it includes decoration, lighting effect guides, disposable theme, cameras, cutlery, plates, napkins, cups, punch mix or recipe, snacks supplies or recipes, table cloth, theme music (where applicable) invitations, thank you cards, and a step by step guide to planning, putting together and hosting of events
Blue seal Events provides event planning in a wide range of applications. We guarantee satisfaction in the areas of appearance, performance and taste. The following is a sampling of the types of events we plan.
Meeting, Training, Retreats, Conference, Birthdays, Anniversaries, Graduations, Wedding, Receptions, Baby Shower, Company Picnics, Banquets and Award Ceremonies.
- TARGET MARKET:
Our target market is middle to upper class. Middle class families, couples, individual or private and public organization. We chose these groups because they are most able to afford event planners, have the least amount of time to spare for event planning in general families demand attention, employees are over burdened and overwhelming detail needed to plan large events are too large and constraint to place on people not trained in the area of event planning and it is believed that with the provision of premium services clients loyalty (both old and new) will naturally follow making way for more clients by way of referrals.
- COMPETITIVE ADVANTAGE
Our competitive edge is our ability to market effectively and creatively to bring in the clients and then back that up with the best service and products in the business. In addition, our combination of unique services, outstanding location and our interaction with the customers are setting us up for huge success. In the area of affordability, we will have an affordable price where our charges will be pocket friendly while at the same time provide quality and excellent services.
- PUBLICITY AND ADVERT
We intend to publicize our services to a wide segment of the society and our target society. Blue seal Events will use local business mailing list and business.
Blue seal Events will initially advertise in local newspaper and event publication in order to gain awareness we will maintain a website and apps, that will advertise our broad range of services and easy access for our clients to make their orders. We will also reach our target market through the use of social media handles like Facebook ads, Instagram and various channels such as billboards, radio, and tv station. We will also distribute flyers all over and will maintain a customer friendly hotline.
- SUSTAINABILITY AND EXPANSION STRATEGY
We will strive to sustain and expand our services through unique strategies that will bring the growth of our establishment does not slow down or end up in ruins. We will achieve this through the training of our employees in various area of provision for expectational services will be also ensure to give top notch services to our clients, which will make way for more clients by ways of referral.
- FINANCIAL PLAN:
Service based businesses on require little funds to start up and as they grow and expand, it requires less funds to maintain. Blue seal Events will function on debt free with little overhead. This gives Blue seal Events a quicker break- event point and will increase profit margins from the start. As the organization grows, the debt free philosophy will be maintained until it is impossible to function during growth period without financial assistance.
- PRICE STRATEGY:
Within our first year of commencing business, we intend to start with low and affordable price services, promo and bonus that will draw both new & old clients. These prices will be highly professional and innovative just as providing the highest services at the lowest cost. Our charges will be much lower than those offered by our competitors. But with time and having won the hearts and trust of clients, we intend to stabilize our prices to what is obtainable in the market.
- PAYMENT OPTION:
Our payment option at Blue seal Events are varied in other to accommodate different client’s payment preferences. The option available include POS, Online Bank Transfer, Cash payment, Part payment and complete payment after services are rendered or provided in addition to any other payment option that maybe preferred by our esteemed clients. source uniport student
NWOSU LINDA EMMANUELLA